Public Relations Officer – Logistics Onboarding
Kathmandu · Full Time · MID
Role details
Required skills
1. Role Definition
The Public Relations Officer – Logistics Onboarding is responsible for building and maintaining strong relationships with Logistics Company merchants, sellers, SMEs, and corporate clients, and onboarding them onto the Kalpa Logistics delivery system.
This role focuses on client engagement, system onboarding, service explanation, and long-term relationship management, ensuring smooth adoption and consistent usage of Kalpa Logistics Plateform.
2. Responsibility Deliverables
The Public Relations Officer is expected to deliver:
- Successful logistics company onboarding and activation
- Successful logistics client onboarding and activation
- Clear communication of services, pricing, and SOPs
- Strong client relationships and trust
- Smooth coordination between clients and operations teams
- Accurate onboarding records and regular performance updates
Responsibilities
3. Tasks & Activities
A. Client Engagement & Relationship Building
- Act as the primary point of contact for logistics clients
- Build long-term relationships with logistics company merchants, sellers, and corporate partners
- Conduct meetings, field visits, and follow-ups with clients
B. Logistics System Onboarding
- Onboard clients onto Kalpa Logistics’ system/app/dashboard
- Collect and verify required onboarding and KYC documents
- Set up pickup points, pricing, service areas, and payment terms
C. Service Communication & Training
- Clearly explain Kalpa Logistics services, delivery process, and SLAs
- Train clients on order placement, tracking, COD handling, and billing
- Ensure first-order placement and smooth initial deliveries
D. Coordination & Issue Resolution
- Coordinate with operations, riders, and support teams for pickups and deliveries
- Address onboarding-stage concerns and escalate issues when required
- Ensure service commitments are met during the initial usage phase
E. Client Retention & Feedback
- Monitor client activity and follow up with inactive accounts
- Collect feedback and share improvement suggestions internally
- Support upselling of additional logistics services when appropriate
F. Reporting & Compliance
- Maintain accurate records of onboarded and active clients
- Submit daily, weekly, and monthly PR & onboarding reports
- Ensure compliance with company policies and service standards
4. Measurement Metrics (KPIs)
Onboarding & Activation Metrics
- Number of clients onboarded
- Number of clients activated (first successful order)
- Time taken from onboarding to activation
Client Relationship Metrics
- Client retention rate
- Repeat order frequency
- Client satisfaction during onboarding phase
System & Revenue Metrics
- Order volume per client
- Revenue generated from onboarded clients
- Growth in service usage per client
Operational Coordination Metrics
- Accuracy of onboarding setup (pricing, zones, documentation)
- Issue resolution turnaround time
- Feedback quality and follow-through
Role Impact
This role ensures that Kalpa Logistics is seen as a reliable, professional, and client-friendly logistics System Provide, turning onboarded clients into long-term users through strong communication and relationship management.